The film, Annie, is a film that everyone is loving, including the character being played by actress Quvenzhané Wallis. Even many Target stores have been posting advertisements of looks that are inspired by the film. In that ad, however, is a young girl that is white.
Many people have been posting around and signing a petition to get the ads pulled from the stores because of how racist it looks and disrespectful it is for a girl that is not Black to be on Target ads for the film. Although the lookbook has already been released for the line, as well as Wallis herself attending an event for the launch of the line, it is still one thing that has a lot of people furious.
Even a young person sent out this message about the advertisements:
Your recent Annie ads and in-store displays depicts a misleading depiction of the movie as it shows a Caucasian young lady opposed to the star of the film—Quvenzhané Wallis. Though the model is quite professional, she does not speak to the relevance of the movie or main character. When the original Annie came out, everything was about Aileen Quinn or a character/person that emulated her … why not now Target? If you can show it online, show it in ALL of your stores with multiple signage with different girls not one!
…Why does African American actors have to beg for respect, especially as it relates to advertising? When does it stop? Target it should stop now with this petition! Despite most beliefs, African Americans are capable of portraying more than drug dealers, pimps, and other bastardized portrayals of our culture. Gone are the days that African Americans sang or read lines from behind the scenes while our counterparts lip synced and was viewed as the stars. Quvenzhané Wallis earned that role and we demand your respect.
Target has yet to respond to the comments about the ads.
Photo: Complex Magazine